Invest 4 hours to change your career. Forever.
Feeling overlooked? Ready to break through the noise and claim the career you deserve?
We've helped thousands of high-performers like you rise to the top, and now it's your turn.
Immediately learn and use our proven systems and strategies you need to level up in your professional life, command the respect you’ve earned, and craft the career you deserve.
Exceptional but overlooked?
In the modern world of work, being overlooked is no longer just an inconvenience—it’s a threat to your career.
The reality is that recognition often goes to those who know how to play the game, not necessarily those who are the most qualified.
And if you’ve ever been unfairly ignored in favor of someone else with better political savvy or a flashier mojo you’ll know this firsthand.
As the workplace continues to evolve at breakneck speed, with a more globalized and competitive labor market and many companies reducing headcount, the risk of getting left behind is higher than ever.
Throw in the rapid adoption of AI in the workplace and the rise of remote work –– and even the most competent and hardworking leaders and professionals are struggling to keep up.
Even if you’ve been a top performer for years, the cold, hard truth is that nobody is safe…and everybody is replaceable.
This presents you with a clear choice:
- Ignore the challenges, maintain the status quo, and rely on the skills and strategies that brought you success yesterday, knowing they may not suffice tomorrow.
- Do everything in your power to turn these challenges into opportunities for growth and develop the skills you need to craft a career that futureproofs you.
While the challenges are significant, the opportunities to thrive have also never been greater –– provided you have the knowledge and tools to navigate them.
You’ve worked hard to get where you are, and it’s time you stopped being passed over.
Exceptional but overlooked? Not anymore.
Naseem and Aaron are executive recruiters with decades of experience working in corporate functions
We’ve walked in your shoes and understand the challenges you face.
We're not just executives from a big company or former HR heads.
With 50 years of combined experience, including 20 years as recruiters working directly with CEOs, Boards, HR leaders, and hiring managers, we have a unique perspective.
We've been inside companies as leaders and outside of them as consultants. We've built large teams and functions.
We’ve worked with thousands of candidates and sat with CEOs and their teams, meaning we know exactly what these leaders seek in the talent market.
Moreover, we’ve already had great results coaching people in their careers. In an earlier version of Craft Your Career, we transformed countless careers and changed lives.
Don’t just take our word for it—here’s what alumni had to say
“Naseem and Aaron’s experience as executives in the corporate world and recruitment coalesce in this course rich with practical advice and tangible, real-life examples. I applied the lessons learned from Craft your Career while pursuing promotions in a linear career path and when I pivoted functionally.”
– Kaitlyn Krigbaum, Project Management Director, Concentric
“I am grateful for the insights and expertise that equipped me with all the tools and confidence I needed for the next phase of my career. Naseem and Aaron make quite the team, so I highly recommend this experience.”
– Scott A. Ottenheimer, Licensed Managing Broker, Baird & Warner and Former Procurement Leader
“The lessons I learned on the course, specifically around authentic networking and personal branding, have resulted in access to new leadership opportunities.”
– Deborah Chenevey, Senior Procurement Agent, Boeing Defense
Here's the proven path to career mastery
The most successful people in any field aren't necessarily the smartest or the luckiest.
More often than not, they're the ones who are constantly pushing themselves to learn and grow and who take responsibility for their success into their own hands.
That’s why we cover everything you need in Craft Your Career to take control of your career path.
The workshop is divided into seven key sessions, including:
- Self-discovery and taking charge of your career
- Unleashing your personal monopoly
- Agile networking
- Becoming future-ready
- Personal branding and standing out during recruitment
- Navigating career transitions with strategic career moves
- Our proprietary CRAFT Method to pinpoint your next career move
Think of CRAFT as your personal career GPS. It not only shows you the destination but also helps you enjoy the journey.
Unlike most other career resources, we don’t give you cookie-cutter advice that applies only to some contexts.
While the workshop contains plenty of cutting-edge tactics and high-level strategies, the primary value is in the universal principles we teach.
These can be put into practice regardless of the industry you work in, your career stage, or the specific situation you find yourself in. You can also expect practical advice, personal anecdotes, and interactive exercises.
Why do we do what we do?
Helping more people succeed through honest, unique, immediately applicable career guidance.
What's included?
Each module includes practical advice, personal anecdotes, and interactive exercises. You’ll gain actionable insights to make strategic career decisions, and build the confidence to stand out.
Opt for one of our higher-level tiers to access live coaching and personalized guidance (career decisions, salary negotiations, path exploration, etc.), where we provide real-time feedback tailored to your career goals and immediate needs.
- 1.1 – Introduction: Unlock Your Potential and Invest in Yourself (6:48)
- 1.2 – Generalist vs. Specialist: Defining Your Professional Identity (5:53)
- 1.3 – Discovering Your Ikigai: Finding Your True Calling (2:29)
- 1.4 – Carving Your Path: Finding and Mastering Your Niche (6:31)
- 1.5 – Selling Yourself: Showcasing Your Expertise (4:16)
- 1.6 – Dream Job: Making Your Ideal Career a Reality (4:52)
- 1.7 – The CRAFT Model Introduction (2:50)
- 2.1 – Introduction to Personal Monopoly (2:19)
- 2.2 – Personal Monopoly: What it Is and Why it Matters (2:50)
- 2.3 – Developing Your Personal Monopoly: Finding the Intersection of Skills, Interests, & Traits (2:41)
- 2.4 – The Power of Differentiation: How to Stand Out in a Crowded Market (4:31)
- 2.5 – Leveraging Your Personal Brand: Creating an Impactful Online Presence (13:33)
- 2.6 – Importance of Personal Monopolies (1:53)
- 3.1 – Connections Over Contacts: Building High-Impact Relationships (5:05)
- 3.2 – The New Era of Networking: From Transactional to Agile (5:24)
- 3.3 – Agile Networking: Leveraging Allies and Acquaintances (5:36)
- 3.4 – Agile Networking in Practice: What To Do and Not To Do (4:03)
- 3.5 – Naseem’s Thoughts About Agile Networking (2:49)
- 4.1 – Redefining Leadership in the Age of Automation (7:00)
- 4.2 – Strategies for Staying Relevant: Reskilling and Upskilling in the Age of AI (7:21)
- 4.3 – Adapt to Anything: Learning How to Learn in the Modern Workplace (6:39)
- 4.4 – Embracing Technological Advances: Preparing for the Future of Work (12:13)
- 4.5 – Embracing Leadership Evolution: Aaron’s insights (2:21)
- 5.1 – Recruitment Revolution: Understanding Current Hiring Trends (7:30)
- 5.2 – Showcasing Your Specialty: Differentiating Yourself in the Recruitment Process (5:42)
- 5.3 – Executive Aura: Mastering Executive Presence During Recruitment (4:56)
- 5.4 – Search Firm Secrets: How Executive Recruiters Work (5:36)
- 5.5 – Interview Excellence: Research and Preparation Strategies (4:23)
- 5.6 – Communicating Your Value: Effective Self-Presentation in Interviews (6:44)
- 5.7 – Naseem’s 10x10x10 Experience + His Book! (5:16)
- 6.1 – Introduction to Strategic Career Moves (6:11)
- 6.2 – Considering Your Next Role: Evaluating Job Offers and Growth Potential (7:26)
- 6.3 – Setting Priorities: Identifying What's Most Important for Your Career (6:18)
- 6.4 – Telling Your Story: Convincingly Articulating Your Career Narrative (6:37)
- 6.5 – Commitment and Adaptability: Mastering the Career Balancing Act (5:32)
- 6.6 – Job Title vs. Opportunity: Decoding the Career Matrix (5:49)
- 6.7 – Aaron's Strategic Career Insights (3:10)
Meet your coaches: Aaron and Naseem
We’ve been where you are—feeling overlooked, undervalued, and unsure of our next step. Using the very systems we teach, we turned things around and built successful careers. Now, we want to help you do the same.
With decades of experience in recruitment, corporate leadership, and entrepreneurship, we’ve been where you are. We’ve built teams, led within companies, and partnered with hiring managers, CEOs, and HR leaders. Our mission is simple: help you craft a fulfilling, purpose-driven career that aligns with your ambitions.
We've got you covered
• We have placed thousands of candidates at some of the most influential companies in America and beyond, collectively representing over $2.2 trillion in annual revenue
• We have personally screened 200,000+ resumes and LinkedIn profiles
• We have negotiated countless business contracts and employment agreements
• We know corporate orgs inside out, because we both worked there before launching our recruiting firms
Aaron Cleavinger
MBA, CPSM, C.P.M.
Corporate strategy, supply chain, and operations leader turned anti-recruiter might be the best way to explain my career.
After leading transformative initiatives at startup-to-Fortune-500 companies for 15 years, I realized the hiring process was broken—highly qualified candidates were being dehumanized. Frustrated by my own experiences with recruiters, I decided to take a leap and fix it.
So in 2015, I launched Murdoch Mason Executive Search Group to make hiring human again. I’ve helped organizations build leadership teams fast, while ensuring candidates feel valued—all with high values and exceptional results.
Naseem Malik
MBA, CPSM
With 15 years of dynamic supply management experience spanning Fortune 500 giants and agile startups, I've mastered the art of strategic sourcing. Now, I'm on a mission to transform the most critical acquisition of all: human talent. Since 2012, I've applied this expertise to my executive search business.
Combining procurement acumen with innovative hiring strategies, I decode company cultures and unearth hidden gems. My people-first approach ensures optimal ROI while aligning talent with company DNA.
Driven by excellence, I'm passionate about crafting the future of work, one perfect match at a time.
What you’ll learn in the workshop
- Get clear on what your dream career looks like and set clear, actionable goals to make it a reality
- Identify and leverage your strengths and create a unique professional identity by building your own personal monopoly
- Master the art of agile networking to build long-term, non-transactional relationships that support your progress
- Perfect your career narrative by tying together your past experiences in a coherent, concise way that anyone can understand
- Make informed, strategic career decisions using our unique CRAFT methodology that can shift with you, ensuring you remain aligned with professional goals and life circumstances.
Backed by our 100% risk-free guarantee
Join Craft Your Career today and try it out for 30 days.
Our past students saw great results in the first day of accessing the workshop, so a full month is plenty of time to dive in and see if it's a good fit for you.
Here's our promise: Show us you’ve done the work, and if you don't feel like you're getting valuable insights into crafting the career of your dreams, we'll refund you completely.
What would the career of your dreams be worth to you?
Imagine waking up every day excited about your career, knowing that you are in control and your efforts are leading to meaningful progress.
Imagine being able to work on what you want, when you want with whom you want—and having more autonomy and freedom to call the shots.
Imagine doing all this from anywhere in the world—whether that’s from the comfort of your own home so you can spend more quality time with your family or a beach in the Bahamas.
These are some of the transformations we’ve seen in many of our past students for this workshop and for the people we’ve coached.
Let us help you craft your dream career today
Now is the time to invest in your career.
With the right strategies and mindset, you can navigate the complexities of this new world of work and craft the career of your dreams.
Enroll in Craft Your Career now and join a community of other ambitious leaders and professionals on a journey toward a more successful and fulfilling career.
You don't want to miss this!
FAQ
Who is this workshop for?
This workshop is designed for ambitious leaders like you: senior executives, experienced professionals, emerging leaders, and those at career crossroads.
If you're feeling undervalued, unsure about your next move, or looking to stand out in a competitive market, Craft Your Career offers the roadmap to success.
You might consider yourself in one of these categories:
- Professionals who are happy in their current role but curious about growth opportunities
- High performers who want to make a jump to a leadership position in their industry
- Leaders looking to transform their organizations and get up to date on the latest trends
- Anyone looking to completely revamp their career path, whether that’s changing role, industry, or starting a new side hustle or business
Is this workshop right for me?
Listen, too many people are mismatched: wrong job, wrong culture, wrong environment, wrong timing.
Maybe you’re one of them. Maybe you want nothing more than to attract new opportunities by sharing what you already know.
If you're tired of feeling overlooked and want to find your potential, then yes, Craft Your Career is right for you.
How does Craft Your Career differ from your free content?
Craft Your Career is our ultimate system for taking your career to the next level.
We’re proud of all our free work, but in Craft Your Career we cover everything you need to take control of your career path in a structured, organized way.
The workshop is divided into seven key sessions, including self-discovery, goal setting, strategic networking, skill enhancement, personal branding, and navigating career transitions, culminating in our unique CRAFT Method to pinpoint your next career move.
We present the ideas in a logical sequence that maximizes your chances of success and takes the guesswork out of the process.
What makes you qualified to teach this workshop?
We've walked in your shoes and know exactly what challenges you’re facing.
We're not just executives from a big company or a former HR head.
With 50 years of combined experience, including 20 years as recruiters working directly with CEOs, Boards, HR leaders, and hiring managers, we have a unique perspective.
We've been inside companies as leaders, outside as consultants, and we've built large teams and functions. We've led from within, sat with CEOs and their teams, and we know exactly what these leaders are looking for in the talent market.
How long do I have access to the workshop?
How about lifetime access?
After enrolling, you have unlimited access to Craft Your Career for as long as you like—across all devices.
What if I am unhappy with the workshop?
Join Craft Your Career today and try it out for a full 30 days.
Our past students saw great results in the first day of accessing the workshop, so a full month is plenty of time to dive in and see if it's a good fit for you.
Here's our promise: Show us you’ve done the work and if you don't feel like you're getting valuable insights into crafting the career of your dreams, we'll refund you completely.
How much time will the workshop take?
You can take 10 minutes to pick the topic you need for immediate impact, today. You can take 4 hours and watch all videos in succession. Or you can take your time to contemplate and try things out that we recommend. It's all up to you!
We’d recommend between 2-3 hours per week to make the most of the material, but you can access the workshop at your own pace and do more or less depending on your schedule.
With that time commitment, you can watch a couple of lessons and then pause for thoughtful consideration to implement it into your life. Of course, you can spend as much time perfecting as you'd like.
We’ve organized the workshop into seven main sections so spreading the material out over 7 weeks would work well, which means you’d be completing one section per week.
But once you enroll, you can access the workshop anytime, so you can go as fast or as slow as you want.
Why should I take this workshop now?
The demand for quality talent still exceeds the supply of it. You’re not too late. In fact, you're right on time. And if you start now, you could change your career trajectory immediately.
So, ask yourself: where do you want to be in six months?
I'm not based in the U.S. Can I still participate?
Absolutely. Craft Your Career is a global experience. You can watch the videos anywhere, anytime. Higher tier, personalized coaching calls can be scheduled separately based on your time zone.
Can't I find all the content online for free?
You can get free career tips anywhere but what we offer is the insight and support you need to make the next best career step for you. Our unique perspective as expert corporate leaders and executive recruiters means you’ll access priceless experience you can’t find anywhere else.